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Located in the heart of Waikiki, the Shoreline Hotel Waikiki was designed by American design studio BHDM to be ” Hawaii’s most Instagrammable hotel . “

The redesign includes a colorful update to the 135-room hotel, including a 26-foot white “Jungle Wall” art mural in the lobby, custom furnishings and a redesigned rooftop pool deck with commissioned murals, as well as new hotel programs for guests and locals .

Shoreline’s “Nature Meets Neon” theme, conceived by the Moon People Army and designed by BHDM Design, brings to life the dramatic landscapes and sunsets of Hawaii with a modern twist – the design features a bold mix of colors and patterns, mixing Hawaiian motifs, vibrant color palettes and modern shapes to create perfect stay and relaxation in aloha style . Added to this is the change in lighting color as the new lobby’s custom white styrene Monstera leaf installations go from cool and refreshing during the day to colorful and electric at night, backlit by neon lights.

“We are excited to bring a new hospitality experience to Waikiki by bringing contemporary design elements and experiential touchpoints for visitors and locals to our hotel,” said Alvida Surpia-Jones, general manager of Shoreline. “After six years in Waikiki, we felt it was time to refresh the Shoreline brand and expand our offerings, amenities and programs to ensure we continue to provide our guests with unforgettable experiences.”

The renovated hotel attracts visitors from the moment they arrive, with guests greeted by a colorful wall featuring a signature ombre mural painted by Californian artist DJ Neff before checking in at the concierge stationed under an open-air neon “aloha” sign. -air lobby . This reimagined area features tropical “jungle walls”, rattan cage light fixtures with paper sculptures of bird species native to Hawaii, and geometric furniture mixed with bold colors and natural materials, including custom acacia wood cocktail tables, a length sofa The 14-foot, contemporary yellow wing chairs and blue metal end tables are all inspired by the surrounding beauty and culture of Hawaii.

“Our goal in developing Shoreline was to create a colorful and unique experience for millennial-minded travelers. “Nature meets neon” throughout, mixing the natural beauty of Hawaiian flora and wildlife with all the colors of an “eternal sunset,” said Dan Mazarin, owner of BHDM Design. “We designed Shoreline to be the backdrop to an already exciting experience, and for guests and the community to share memories of their visit.”

The hotel boasts playful and casual local influences throughout, with vibrant colours, artwork and original pieces – tropical wallpaper and multi-coloured floors with fluorescent kinetic corridors leading to decorated rooms . Each room is designed with custom carpet, bedding, draperies and furniture, as well as a “you are here” topographic map of the Hawaiian Islands hanging above the beds. The rooftop pool deck features unique neon wall murals painted by DJ Neff and vibrant mood lighting for a colorful poolside experience with sweeping views of the city and Waikiki Beach.

“The artwork I created for Shoreline was inspired by the idea of ​​growth, represented in the colorful compositions of different plants and their unique forms growing over and through each other in the poolside murals,” said artist DJ Neff . “I love working with bright colors, so the hotel’s fresh design style gave me the opportunity to experiment with a fun neon palette, creating a unique take on the beautiful Hawaiian flora.”

The Shoreline Waikiki is located at 342 Seaside Ave, Honolulu, HI 96815.

US:888-205-7322

UK:0808 145-3778

EU:+1 469-610-3608